You check out an old blog post and think, “I hate how I wrote this post, and it’s soooo old. Wouldn’t Google prefer fresher content anyway?”Reviewing old blog posts can feel like looking at old pictures. Let’s break it down:Should SEO content be deleted because it’s old? Somewhere in the sands of SEO time, a content ageism myth arose that implies site owners should purge all old content. It typically makes more sense to keep old SEO content — especially since deleting it doesn’t help your SEO.