Digital PR vs. manual link building: Adapting to the modern search landscape

In this article, I’ll explain why manual link building is now less powerful and practical than digital PR. We’ve not evolved link buildingToday, people still do much of the awful link building as we did 10 years ago. Huge fat graphs of traffic caused by the creation of hundreds or thousands of pages… without link building. This is how I see the difference between digital PR link building and manual link building. Digital PR link earning: Why it mattersI've written about link earning vs. link building before.