Content Syndication: What It Is & How It Works

So content aggregation doesn’t fall under this content syndication definition. Tip: Use content syndication alongside other content marketing efforts. Content syndication marketing works well when you have quality content that publications want to share. Work with Content Syndication PartnersContent syndication partners are sites that are open to syndicating external content. There are two main types of content syndication partners: syndication networks and noncompetitors.