Use our free content strategy template to document your content marketing strategy. The most common content marketing goal of 2023 is attracting more website traffic, according to Semrush’s State of Content Marketing report. Write down your content goals in the corresponding section of the content strategy template. Establish Content GuidelinesUse your content strategy template to outline the guiding principles for content creation. For example, here are some ways to amplify blog posts:Share on social mediaFeature within email newslettersUse outreach to get shares and links from influencersHere’s what all that looks like in our content strategy example:Next StepsThe content strategy template is designed for long-term planning.