So far, I’ve mentioned both content strategy tools and content strategy solutions. Use your content strategy tool to look back at your old content and optimize it to meet the needs of your current content strategy. CoSchedule: CoSchedule integrates with dozens of individual content strategy tools so that you can organize your content strategy, publishing, and analysis in one place. And using good content strategy software makes the job of your strategist and content creators much more manageable. Content Asset Management: Content strategy software will increasingly provide tools for managing and optimizing content assets, including images, videos, and other multimedia content.