Content Performance: 19 Metrics to Track Your Results

March 21, 2024

Content performance refers to measuring the impact your published content makes on your target audience as well as your business. Diving deep into content marketing performance metrics lets you:Find ways to improve and optimize your contentMake better decisions based on the data you collectAllocate your resources betterAdvocate for leadership buy-in for further investments into content marketingKey Content Marketing Performance Metrics to TrackLet’s explore 19 content performance metrics to measure for better results. Like this:SEO & Visibility MetricsSEO metrics show how well your website is ranking in search engine results and driving organic traffic. Create a Content Performance Monitoring DashboardSetting up a content performance dashboard will help you keep track of important metrics in a single place. Start Measuring Content PerformanceTracking content performance is a key step to understanding your audience, the impact you’re creating, and how to improve.

The source of this news is from Semrush