What Is Breadcrumb Navigation? Here’s a breadcrumb navigation example from the men’s jeans page on Nordstrom:Notice how the breadcrumb links follow the path to the page (/browse/men/clothing/jeans/):Breadcrumb Anchor Text Breadcrumb Destination Home / Men /browse/men/ Clothing /browse/men/clothing/Breadcrumb navigation gets its name from the Hansel and Gretel fairytale, in which characters create a breadcrumb trail so they can retrace their steps. But with breadcrumb navigation, users can click a single link in the breadcrumb trail. But instead of listing out the entire path, this type of breadcrumb navigation is typically implemented in the form of a back button. 5 Best Practices for Breadcrumb NavigationWhen designing breadcrumb navigation for your website, follow the best practices below.