Big Update To Google’s Ranking Drop Documentation

Change# 1: Downplays Fixing Traffic DropsThe opening sentence was changed so that it offers less hope for bouncing back from an algorithmic traffic drop. The documentation previously said that most traffic drops can be reversed and that identifying the reasons for a drop aren’t straightforward. Here is the original two sentences:“A drop in organic Search traffic can happen for several reasons, and most of them can be reversed. The reasons for dropping up and down within the top ten are different from the reasons why a site drops completely out of the top ten. In Search Console, you might see a noticeable drop in traffic without a big change in impressions.