Beyond search volume: Future-proofing keyword research for SEO

The practice of relying solely on search volume as the defining metric for keyword research is becoming a relic of the past. Why search volume doesn’t cut it anymoreThe evolution of the digital search landscape means we need a more comprehensive and discerning approach. Let’s dive into why search volume is no longer the definitive metric for contemporary SEO. A shift in user intent understanding and complex search queriesAs search engines have evolved, so have users. This has led to increased natural language queries that don’t always align with traditional keyword research based solely on search volume.