Are Rich Results Dead? Maximize The Semantic Value Of Schema Markup

February 20, 2024

Not only are we seeing the rich results landscape continue to evolve, but the value of schema markup is now more than just rich results. In 2023, product, review, and FAQ rich results were the top awarded rich results for our customers. FAQ rich results would now be exclusively available for “well-known, authoritative government and health websites.”Many organizations that previously leveraged FAQ rich results to stand out on the SERP were no longer awarded these rich results. Without FAQ and HowTo rich results, the types of content eligible for rich results were greatly reduced. Of the six new rich results released in 2023, only two were ‘general’ rich results like FAQ rich results that organizations leverage.

The source of this news is from Search Engine Journal