We just published a beautiful hardcover book teaching the fundamentals of SEO. Why we wrote the bookIf you’re new to SEO, our blog can be a little… overwhelming. Last year, to help solve this problem, we published the beginner’s guide to SEO. So, we asked ourselves, how could we make a resource the length of a book easier to consume? The aim was to publish a book that looks great on your shelf, work desk, or coffee table.