Amazon Sponsored Product ads will now appear on Pinterest, Buzzfeed, and more

Amazon Sponsored Product ads will now appear on third-party premium apps and websites. Pinterest, BuzzFeed, Hearst Newspapers, Raptive and Ziff Davis brands like Lifehacker and Mashable are among the brands that are partnering up with the retail giant to increase reach for its Sponsored Product ad product. Expanding the reach of Amazon Sponsored Product ads means marketers can potentially achieve higher conversion rates and increased return on ad spend, positioning their brands for success in a dynamic digital landscape. Campaign reporting will be available n the Sponsored Products placement report, which can be downloaded in the report centre. "Now through our partnership, advertisers on Amazon are able to have their products appear in our search results, making ads on Pinterest even more relevant and actionable."