AI in search: Insights from Bing’s Fabrice Canel

help Bing customers explore topics that interest Bing customers with facts, image-based timelines, polls, actions, and related topics. We’ve also applied an AI model to our core Bing search ranking engine, leading to the largest relevance jump in two decades. Therefore, the ideal Bing search product must smoothly transition between Search and Chat modes based on the user’s intent and preference. How much traffic does Bing anticipate will go to websites in the new Bing Chat model? FC: In the next few weeks, we will start reporting Bing Chat clicks and impressions in Bing Webmaster Tools so that each website owner can compare them to Bing Search pages.