A Beginner’s Guide to RFPs in Marketing

Without one, it’s easy to pick the wrong digital marketing agency partner and get stuck paying for services that don’t benefit your business. A request for proposal (RFP) in marketing is a written document businesses can distribute to marketing agencies and freelancers to invite proposals for a project or ongoing relationship. Review each respondent’s capabilities, experience, proposed solutions, and pricing to find the best match for your business and marketing project. And if you’ve worked with marketing agencies before, how did it go? Make RFPs Part of Your Digital Marketing StrategyRFPs can help you find the expertise and support you need to achieve your marketing goals.