A 9-Step Guide to Effective Content Marketing for Law Firms

First, What Is Content Marketing for Law Firms? Law firm content marketing helps lawyers connect with their local community and generate leads by providing practical advice and useful insights. Sasha Berson, Managing Partner at Comrade Digital Solutions, is adamant that, for B2C law firms, Google remains the most important channel for law firms to focus on:The shortest path between two points is a straight line. However, content creation can be time-consuming, and it’s vital that law firms establish a clear content strategy before they start. To start building an effective content marketing strategy for your law firm and put learning into practice, download our free workbook for effective niche content marketing.