A 10-Step Guide to Successful SaaS Content Marketing in 2023

You will learn how to design a powerful SaaS content strategy and develop content ideas that resonate with your audience. How SaaS Content Marketing PerformsIn our State of Content Marketing 2023 Global Report, we asked IT and SaaS companies how their content strategy was playing out. 70% of SaaS companies have a fairly developed or advanced content marketing strategy97% of SaaS companies are finding some degree of success in their content marketing effortsSaaS and IT businesses continue to invest in their content strategies. 65% of SaaS and IT businesses spend more than $3,000 on content marketing every month75% of them expect to increase their content marketing budgets in 2023How to Create a Powerful SaaS Content Marketing StrategyNow, let’s explore the 10 steps you need to take to create a successful, high-performing SaaS content strategy. These people are some of the most important sources of ideas and content for SaaS content marketers.