In this article, we’ll cover nine benefits of SEO and explain how they impact your website and business. SEO Improves Brand AwarenessA strong SEO strategy (where you show up in search results frequently) creates the perception that your business is a trusted authority. SEO Helps Local Customers Find YouThe benefits of SEO aren’t only for online businesses. Local SEO is the process of optimizing your online presence to increase local traffic and visibility. Reap the Benefits of SEO TodayIt takes time and ongoing work to see the benefits of SEO.