8 Key Digital Marketing Skills (Based on 15 Years in the Industry)

For the past 15 years, I’ve been in various digital marketing roles, from specialist to management, working both on software and hardware products. But in general, digital marketing is multidisciplinary, encompassing a variety of marketing channels, skills, and tactics. For example, content marketing and growth marketing. For example, content marketing and growth marketing. I think that creativity has its role in digital marketing, but it’s just not as much of a fundamental skill.