5 tips for handling client and stakeholder requests for PPC projects

July 06, 2023

Below are some of the most helpful tactics for handling PPC requests that I’ve learned after over five years of working at a digital agency. This gives you a better understanding of how important the request actually is and allows everyone to prioritize accordingly. This includes anticipating frequently asked questions so that client/stakeholder requests don’t derail your day. At the start of the project, ask what the most important KPIs are to them and their bosses. Managing requests from clients and stakeholdersWhen a client or stakeholder makes a request, the goal is to be accommodating but reasonable.

The source of this news is from Search Engine Land