5 Research-Backed SGE Insights All SEOs Should Know

January 16, 2024

Since it was announced in May of 2023, Google’s new Search Generative Experience has brewed a lot of unease among SEOs. Local Results: A Very Different ExperienceIf your business involves finding local outlets and resources, SGE currently provides a less satisfying experience than traditional local search results. We think users will find the traditional results more useful, so we rate local results on SGE as low impact. Shopping results limit traffic opportunities [high impact]​ - Shopping results could have a high impact if you are not showing up in Google's product results. [high impact]​ - Informational searches could have a high impact if your brand isn't included.

The source of this news is from SEO Clarity