5 Reasons Why Keyword Research Is Important

Have you wondered if keyword research is important? Since most people search using multi-word queries, I use the terms “keyword research” and “keyphrase research” interchangeably. Here are five reasons why keyword research is important – and why I recommend you do it before writing a blog post or services page. Keyword research helps you peer into your readers’ brains and discover the topics they want to know more about. Of course, the big reason clients think keyword research is important is that they want to…— Get a top Google result.