This presents a major opportunity for businesses to capture audience attention through Instagram video ads. Below are key strategies for developing compelling Instagram video ads that translate to returns. Think mobile-firstCraft mobile-first Instagram video ads to seamlessly integrate with the mobile experience. InteractivityYou can elevate your Instagram video ads by actively involving your audience through interactive features like shopping tags or polls. Dig deeper: Instagram Ad formats: Best practices for effective ad creativeGet the daily newsletter search marketers rely on.