The significant value of B2B content marketing is paving the way to the new wave of content-first link building. This list provides methods to identify link opportunities based on the type of content typical for SaaS brands. Identifying link opportunities for SaaS brandsAlthough using Google search operators will yield the largest list of opportunities, the following link building tools will reduce the time to organize and outreach to each prospect. These articles list all the alternative direct competitors or processes that can yield the same results. Link building is critical in B2B SaaS traffic generation, and those companies that get it right will drive real growth.