Lead Analyst, Analytics Operations

June 01, 2023
Offerd Salary:Negotiation
Working address:N/A
Contract Type:Other
Working Time:Negotigation
Working type:N/A
Ref info:N/A
Job Description

Job Overview:

Our Analytical Operations department transforms Epsilon's unique data to impact business. With a team of 100+ people, everyone can specialize in their passion—from account analytics to analytics development to business intelligence to data engineering. Whether it's driving insights from cutting- edge tools or building the tools yourself, you have the opportunity to show your capabilities. And no matter where you fit in, our proprietary line of ad tech products means data collection is efficient and accurate. You'll enjoy shaping big business decisions with big data analytics.

As part of the Audience Analytics team in Analytics Operations, you'll be responsible for developing customized, addressable audiences of users for our diverse set of advertisers. We build optimized audiences that are aligned with Epsilon Digital Media product offerings. Using a combination of data sources, we drive performance for client digital marketing strategies. We develop and execute audience targeting tactics that perform in market and adhere to our corporate data policies. The Audience Analytics team plays a key role in collaborating with our Decision Sciences and Product Management teams to build and guide the development of audience targeting tactics and implementing them.

The Lead Analyst of Audience Analytics is part of a team responsible for managing Epsilon's audience targeting platform and practices. In this role you will:

  • Be an expert of Epsilon Digital Media Services' platform and products
  • Work extensively with Decision Sciences, Data Warehouse, Engineering, Product, Account Management, and other Analytics teams
  • Be the subject matter expert for a subset of products and tools supported by Audience Analytics
  • Responsibilities:

  • Develop and maintain Epsilon Digital Media Services suite of standard and premium audiences
  • Automate existing ad hoc processes into scalable ones using SQL, Python and Airflow
  • Conduct code reviews and provide necessary feedback to ensure error free deliverables that follow the team's best practices which promote code reusability and readability
  • Develop, execute, and automate operational processes including creating, refreshing, deprecating, and troubleshooting audiences
  • Lead projects to improve Epsilon Digital Media Services audience targeting platform or enable new audience targeting tactics
  • Conduct analysis to support business decisions around audience quality and the impact that audiences have on performance
  • Serve as mentor for Analysts and Senior Analysts by leading by example and providing guidance, advice and feedback on both technical and non- technical challenges
  • Qualifications :

  • 5+ years of relevant experience
  • 5+ years of hands-on industry use in SQL, including building tables, functions, views and complex queries
  • 3+ years of experience with a scripting language (Python, R) including creation of reusable functions or libraries
  • Experience with querying optimization and performance tuning
  • Experience with big data ETL and/or data engineering related tasks
  • Experience with task automation such as Airflow or Prefect
  • Familiar with version control such as Git
  • Extremely detail oriented and takes initiative to check data quality and integrity on complex datasets
  • Able to work independently with complex data & business requirements across multiple platforms
  • Knowledge of data visualization tools (Tableau, etc.) and advanced Excel (pivot tables, vlookups, graphing)
  • Additional Desirable Knowledge, Skills and Abilities:

  • Excellent communication, troubleshooting and diagnostic skills
  • Experience building SQL stored procedures, functions, views
  • Knowledge of Python Packages and Libraries
  • Experience building audience targeting products / practice in Ad Tech industry
  • Experience working for a marketing data company or data management platform
  • Knowledge of Hadoop, Jupyter, Linux CMD, Luigi, Kubeflow, Papermill
  • Experience with statistical modeling (preferred, but not required)
  • Experience with sprints and/or Agile development practices
  • Additional Information

    When you're one of us, you get to run with the best. For decades, we've been helping marketers from the world's top brands personalize experiences for millions of people with our cutting-edge technology, solutions and services. Epsilon's best-in-class identity gives brands a clear, privacy-safe view of their customers, which they can use across our suite of digital media, messaging and loyalty solutions. We process 400+ billion consumer actions each day and hold many patents of proprietary technology, including real-time modeling languages and consumer privacy advancements. Thanks to the work of every employee, Epsilon has been consistently recognized as industry-leading by Forrester, Adweek and the MRC. Positioned at the core of Publicis Groupe, Epsilon is a global company with more than 8,000 employees around the world. Check out a few of these resources to learn more about what makes Epsilon so EPIC:

  • Culture: https: // www. epsilon.com/us/about-us/our-culture-epsilon
  • DE&I: https: // www. epsilon.com/us/about-us/diversity-equity-inclusion
  • CSR: https: // www. epsilon.com/us/about-us/corporate-social-responsibility
  • Life at Epsilon: https: // www. epsilon.com/us/about-us/epic-blog
  • Great People Deserve Great Benefits

    We know that we have some of the brightest and most talented associates in the world, and we believe in rewarding them accordingly. If you work here, expect competitive pay, comprehensive health coverage, and endless opportunities to advance your career.

    Epsilon is an Equal Opportunity Employer. Epsilon's policy is not to discriminate against any applicant or employee based on actual or perceived race, age, sex or gender (including pregnancy), marital status, national origin, ancestry, citizenship status, mental or physical disability, religion, creed, color, sexual orientation, gender identity or expression (including transgender status), veteran status, genetic information, or any other characteristic protected by applicable federal, state or local law. Epsilon also prohibits harassment of applicants and employees based on any of these protected categories.

    Epsilon will provide accommodations to applicants needing accommodations to complete the application process.

    For San Francisco Bay and Los Angeles Areas: Epsilon will consider for employment qualified applicants with criminal histories in a manner consistent with the City of Los Angeles' Fair Chance Initiative for Hiring Ordinance and San Francisco Police Code Sections 4901-4919, commonly referred to as the San Francisco Fair Chance Ordinance.

    Applicants with criminal histories are welcome to apply.



    From this employer

    Recent blogs

    Recent news